How to Start a Business with £100

How to Start a Business with £100

So, you want to be a business owner? Better yet, you want to be a business owner who started the whole thing with a measly £100 in your pocket. A little harder than if you have lots of funding, but perfectly doable despite any misgivings you might have. How you use the money just has to be a little more clever than your average Joe.

Setting up a business with a small amount of money needs one key factor to make it work: information. You can’t buy as many materials, manpower or whatever else you might need to make it work. Which means that you have to have a considerable amount of knowledge or key info instead.

Find a Product

The best product for you to sell when starting out with little capital is always a free one. Well, free to you anyway. If you have a particular skill to use then it’s advisable to try and profit from it. On the internet, writing is always a good option. All you need is a computer, internet connection and some sort of word processor. You have to be a good writer to make this work, but that’s the point of finding a product that you can sell.

If you’re a designer, composer, artist or whatever - find your niche and work out how you can profit from it online.


Of course, now you have a website you need somewhere from which you can sell it. This means you need a website. This is where you will be using some of your initial capital in the first instance. A domain name and hosting for a year will cost you around £50 - that’s half of your capital gone in your second step. But, a website can pay for itself in the long run and is vital to your success.

Once you have a website, go about a little bit of light design work - it doesn’t need to look incredibly professional at this point - and then create content for your site. A homepage, about me page and a selling page, should be sufficient for now. This content is what will help you to sell your product/service, so make sure it is as persuasive and interesting as possible!

Market Your Product

Okay. So, now you have a product and a website from which to sell it from. Now all you need are people willing to buy it. This means marketing your product. Marketing can include, but is not limited to:

  • Social media sharing and interaction with your audience. This can also include paid adverts to try to reach a bigger audience who might be interested in your product.

  • SEO to help your website rank for your particular product.

  • Ads on websites to help draw in repeat customers or those that ‘abandoned cart’ -