Henry Willis of Swift Fox, Ltd., in London, is an experienced foreign currency trader and venture capitalist. When not busy in the office, he enjoys spending time with his family, taking additional classes to further his education, and golf, when time allows.
Founder and Head of Trading
March 2013 - at Present
Swift Fox is a Fin-Tech company that powers global payments for importers. They are part of TheCurrencyCloud, which has secured funding form Google Ventures and is currently the fastest growing Fin-Tech company in the United Kingdom. Henry Willis's daily duties include setting up white label agreements with The Currency Cloud, developing customer bases from zero to $200m, and building an affiliate network from zero to more than 100 registered affiliates.
Head of Business Development and Partnerships
at TS Capital
March 2009 - February 2013
TS Capital is a London-based asset manager that specializes in providing investment advice to private and corporate customers regarding UK equity and derivative markets. As the Head of Business Development and Partnerships, Henry Willis negotiated white-label partnerships with multiple platform providers such as Saxo Bank, IG Index, and City Index. Additionally, he also set up affiliate programs for IFA and others to market product offerings, and headed up CFD sales training which saw AUM increase to more than $150m.
Chief Executive and Founder
at Asser Willis
August 2008 - March 2009
Asser Willis was an equity and CFD private client stock broker, founded by Henry Willis and his business partner. As an FSA-regulated broker, Asser Willis advised and traded FTSE 100 equity and CFD shares to HNW private clients. Asser Willis used the Saxo Bank trading platform to execute trades and provide clients with real-time information. In 2009, Henry Willis sold the firm to Alexander David Securities PLC, where many clients still trade to this day. As CEO and Founder, Henry Willis developed the business plan from concept form into FSA-regulated trading entity, was responsible for all day-to-day operations, and researched markets daily to provide trading recommendations consistent with client's financial goals.
Head of Derivative Trading
July 2004 - March 2006
With Barclays Global Capital, a commodity and foreign exchange trading firm, Henry Willis managed 35 broker dealers. As a company, they represented private speculative investors and hedging corporate Foreign Exchange exposure. Additionally, they traded precious and industrial metals, soft commodities, and other first-tier currencies. Henry Willis's specific duties included researching global commodity markets and reporting daily; overseeing all client positions and monitor gearing levels; being responsible for tradable product list and equity margin levels; devising foreign exchange hedging strategy for corporate clients; and recruiting, inducting, managing, and appraising up to 35 broker dealers.
Knowledge and keywords