Job description

Requirements

  • Entry level
  • No Education
  • Salary £40,000.00 - £45,000.00 gross per year
  • Telford

Description

Digital Channel Marketing Manager
Telford
£40-£45k

An opportunity has arisen for a marketing manager for digital channels for a global business within power products.

Our aim is to eliminate complexity for our end users and partners, Power Products is working to transform its product centric marketing into an application/solutions-based approach, reinforcing our position as a trusted market leader & driving prescription.
At the core of this is our channels, Contractors, Panel Builders & Specifiers
- these are some of the most important customers to the UK&I business.
The Digital Channel Marketing Manager will spearhead them on and offline demand generation efforts, taking full ownership for increasing brand presence and creating tangible value from campaigns.

Your main responsibilities:

Coordinate end to end digital channel management of Contractors, Panel Builders, Specification (across the SE offer) and End Users (PP offer scope only)
Set the digital and offline demand generation programmes by channel working with the channel marketing managers, supported by BU offer owners.
Introduce innovative techniques to our marketing mix, showing tangible outcomes
Own the strategy and deployment of the Power Story across the PP channels
- a campaign with 5 core power distribution themes around connectivity, safety, availability, efficiency & cyber security.
Own the social media and PR activity for the business ensuring innovative techniques to drive additional share of voice
Propose value proposition and content adapted to the partner journey to drive engagement and ultimately grow order intake
Define annual and quarterly animation plan, where possible using new and innovative marketing techniques
Define features of the partner portal and roll out, focus on training content
Monitor KPI's and business intelligence insights, show business impact and growth
About you:

You need to have a Marketing qualification
You should have around 5-6 years of similar company experience with strong exposure to technical/commercial aspects of the product offer being managed
You must be digital savvy and with a digital mindset.
You need to have excellent communication skills and be able to influence your key stakeholders.For more information or to apply please get in touch with cara at Vantage consulting at

  • pr
  • social media