Job description

Requirements

  • Entry level
  • No Education
  • Salary to negotiate
  • London

Description

Job Description


The key responsibilities for this Web Content Exec based in London are:


- Take responsibility for the development, execution and evaluation of new engaging content across the website and other digital platforms
- Prepare, communicate and deliver an annual content marketing plan
- Collaborate with the marketing and design teams to plan and develop site content, style and layout;
- Prepare, action and monitor an editorial calendar;
- Manage content distribution to online channels and social media platforms to increase web traffic, working closely with the digital marketing manager and members of the education team;
- Use content management systems to analyse website traffic and user engagement around content metrics and optimise content according to SEO The Successful Applicant

The successful Web Content Exec will have the following experience:


- Experience of developing and applying an organisation's brand, including tone of voice, to a range of content for different audiences
- Proven track record of success in content marketing and editorial platforms
- Up to date knowledge of existing and emerging social media platforms
- Good understanding of creative content
- Good knowledge of SEO
- Experience of creating exciting original content for a variety of platforms particularly in a B2C environment
- Up to date knowledge of copyright and data protection law within a marketing context

  • education
  • marketing
  • seo
  • social media