Experience

  • Account Planner

    at Spectrum Reqach

    October 2014 - at Present

    Ohio

    Work with all stakeholders to develop project scope of work for advertising campaigns. Establish solid relationships with local account executive, sales leaderships and field marketing in an effort to make sure we are leveraging all available resources to maximize revenue opportunities with our top client base.

  • Media Strategist

    at Lawrence & Schiller

    October 2013 - July 2014

    South Dakota

    Responsible for project development and implementation of campaign media strategies for national and regional clients. Managed all phases of the planning process for agency clients across traditional and digital media platforms. Purchased display advertising directly from ad networks including Centro, AddThis and Google. Responsible for helping to train junior staff, establishing agency best practices and working with senior management on current and new business RFPs.

  • Media Buyer

    at CB&S - Kroger Media Services

    July 2012 - August 2013

    Oregon

    Responsible for managing broadcast and outdoor media buys for divisional clients. Provide direction for third party buying firms to ensure that client campaign and corporate goals and objectives are successfully achieved.

  • Digital / Broadcast Strategist

    at Empower Media Marketing

    September 2010 - July 2011

    Ohio

    Managed project development for planning and buying digital and traditional media. Implemented client strategy planning goals to ensure optimal return on investment. Successfully integrate traditional media elements with new and emerging media.

  • Local Broadcast Director

    at Empower Media Marketing

    August 2006 - September 2010

    Ohio

    Project oversight and management for the strategic development and execution of client media plans based on knowledge of the client’s business goals and objectives. Ensured overall client satisfaction by developing and implementing media strategies to produce positive business results.

Education

  • Bachelor

    at Northern Kentucky University

    1981 - 1986 (5 years) Kentucky

Languages

  • English Native

Hives