Experience

  • Director of Marketing

    at M1 Hospitality

    July 2009 - August 2016

    New York

    • Managed department of 4 direct reports and indirect staff of 50+ that included: media buying, social media, creative, sponsorship, public relations, talent booking, and promotions teams • Responsible for overall brand strategy, ROI goals, and execution of marketing and advertising budget • Led development of strategic partnerships with all 3rd party and sponsorship partners to produce incremental revenue streams and enhance customer experiences • Developed social media strategy including marketing campaigns and advertising buys for all brands across multiple platforms • Supervised online marketing strategies including ecommerce, SEO, SEM, display/banner media, affiliate & email marketing, and online ticketing strategies and traffic patterns are properly forecasted • Successfully planned for all restaurant openings nationally including pre-opening activities, grand-opening events, and post-opening sustainability

  • Food & Beverage Operations

    at Caesars Entertainment

    March 2009 - July 2009

    Nevada

    • Managed food and beverage operations in a union house with a staff of 160 • Provided operational assistance for food outlets, room service, pools, and nightlife venues • Restructured standard operating procedures • Oversaw compliance for health/OSHA regulations in all food and beverage outlets • Responsible for personnel, purchasing, scheduling, and staff training

  • Special Events Manager

    at Gotham Restaurant Group

    February 2007 - March 2009

    Nevada

    • Annual Event Sales: $6.1 Million • Linked banquet, catering, and A/V departments through developing a systematic process to deliver changes to orders • Assisted with daily operations and floor management • Developed and maintained relationships with DMC's, corporate clients, travel agents, event planners, and suppliers • Managed scheduling and labor for all employees of both the restaurant and event space

Education

  • Bachelors of Arts

    at University of Nevada Las Vegas

    2004 - 2008 (4 years) Nevada

Services offered

  • Certifications & Skills

    • Certified ServSafe Manager, TIPS Certified, BarSmarts Certified, Aloha Certified Administrator
    • Proficient in Avero, Stratton Warren, Kronos, HotSchedules, QuickBooks, Photoshop, InDesign, OnePOS, Micros

Languages

  • English Native

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