Job description

Requirements

  • Entry level
  • No Education
  • Salary to negotiate
  • UNITED STATES

Description

 
POSITION DESCRIPTION:

The Brand and Product Marketing Manager, Frigidaire Dish Care, Fabric Care and Home Comfort will be responsible for the holistic communication strategy for the Dishwasher, Laundry, and Home Comfort product categories including communication plans for new product launches, brand building initiatives, and provide input to the 3 year category roadmaps. The manager will be a champion of the brand and category across the organization building excitement and buy-in from key stakeholders. The ideal candidate will have strong business acumen and will partner closely with the analytics team to ensure marketing programs are optimized for ROI.
ESSENTIAL DUTIES AND RESPONSIBILITIES
ELECTROLUX BRAND STRATEGY
PRODUCT MARKETING & FRONTLOADING
COMMERCIAL LAUNCH


POSITION REQUIREMENTS:

KNOWLEDGE, SKILLS & ABILITIES REQUIRED

REQUIRED LANGUAGES:

COMPANY DESCRIPTION
Electrolux is a global leader in home appliances and appliances for professional use, based on deep consumer insight. We offer thoughtfully designed, innovative and sustainable solutions, developed in close collaboration with professional users. The products include refrigerators, ovens, cookers, hobs, dishwashers, washing machines, vacuum cleaners, air conditioners and small domestic appliances.
Under esteemed brands including Electrolux, AEG, Zanussi, Frigidaire and Electrolux Grand Cuisine, the Group sells more than 60 million products to customers in more than 150 markets every year. In 2015 Electrolux had sales of $14.7 billion ($5.1 billion in North America) and 58,000 employees.
Electrolux has been doing business since 1919. The headquarters are located in Stockholm, Sweden, and the Electrolux share ELUXb is listed on Nasdaq OMX Stockholm.

About the company

Electrolux is a global leader in home appliances, based on deep consumer insight and developed in close collaboration with professional users. We offer thoughtfully designed, innovative and sustainable solutions for households and businesses, with products such as refrigerators, dishwashers, washing machines, cookers, vacuum cleaners, air conditioners and small domestic appliances.
Under esteemed brands including Electrolux, AEG,Zanussi, Frigidaire and Electrolux Grand Cuisine, the Group sells more than 50 million products to customers in more than 150 countries every year. In 2014, Electrolux had sales of SEK 112 billion and about 60,000 employees.
Electrolux has been doing business since 1919. The headquarters are located in Stockholm, Sweden, and the Electrolux share ELUXb is listed on Nasdaq OMX Stockholm.

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