- Entry level
- No Education
- Salary $18,000.00 - $30,000.00 unpaid work
- New York City
Bachelor's degree or equivalent practical experience.
5 years of experience working in product marketing functions in advertising.
Experience within the digital advertising industry with Internet and advertising technologies and surrounding policy environments.
Experience working with stakeholders and executing strategies to deliver solutions. Experience managing a team.
Ability to lead/evaluate issues independently in a fast-paced environment.
Ability to develop/implement creative ideas and manage competing projects with tight deadlines.
Ability to simplify complex information without losing key ideas and messages.
Demonstrated analytical and organizational skills. Ability to communicate effectively, and an aptitude for learning.
Excellent written, presentation and verbal communication skills.
About the job
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
Our job is to develop cohesive narratives across products to the market, and to drive adoption of our solutions.
As a Product Marketing Manager, you'll develop narratives, messaging and positioning for products, activate our narratives at tentpole events and press moments, and drive adoption of our solutions. You'll drive go-to-market strategy, positioning, awareness and acquisition campaigns for key areas of Google’s Shopping business.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Develop messaging/positioning for policy changes given various external factors.
Be a thought-partner with Google’s Legal, Policy and Product teams to develop strategies for messaging ads policy changes to the market.
Design and execute global messaging to drive product adoption.
Develop growth strategies, including campaigns, media, co-marketing, events, and lead generation.
Work closely with direct and online sales teams on industry strategy and messaging.
About the company
Google is not a conventional company, and we don't intend to become one. True, we share attributes with the world's most successful organizations - a focus on innovation and smart business practices comes to mind - but even as we continue to grow, we're committed to retaining a small-company feel. At Google, we know that every employee has something important to say, and that every employee is integral to our success.
We provide individually-tailored compensation packages that can be comprised of competitive salary, bonus, and equity components, along with the opportunity to earn further financial bonuses and rewards. Googlers thrive in small, focused teams and high-energy environments, believe in the ability of technology to change the world, and are as passionate